Economic Development America
Competing Globally - Growing Regional Economies - Creating Jobs Fall 2005
In this issue:

Myths and Action: What Economic Developers Must Know About Workforce Development and Community Colleges (cont.)

The Next Challenge

“War is too important to be left to the generals.” (Georges Clemenceau, Premier of France,World War I)

Today, more than ever, workforce development is too important to be left to educators. Economic developers can play important roles by dispelling myths, educating community leaders about key challenges, helping colleges meet high standards, and developing a policy agenda that addresses workforce development needs that will drive economic vitality.

The greatest needs for building workforce development capacity will be in providing expensive technical-skills training, access to workforce training in rural communities, and providing educational opportunities for poor adults with low skills and limited-English-proficient adults. The cost of workforce development solutions will require innovative investments from philanthropy, employers, the public sector and thoughtful tuition structures. Importantly, it will take investments in political capital, as well as dollars to address the challenge.

While the investment needed is high, the costs of failure will be even higher. Economic developers have long acknowledged that they cannot afford to settle for mediocre performance in the K-12 sector. Now, it’s time for economic developers to ensure the nation’s need for adult workforce readiness becomes a national priority.


Mary Crabbe Gershwin is a Senior Fellow for the Center for Workforce Success (National Association of Manufacturers) and a consulting associate for The Corporation for a Skilled Workforce. She welcomes comments and questions at marygershwin@comcast.net.


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