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Georgia Communities Bounce Back (cont.)
To augment post-flood federal disaster relief funds, a
county sales tax referendum and various city grants, local
leaders organized a group called Albany Tomorrow, Inc.
(ATI) to recruit private sector participation in the revitalization
of the city. Specifically, ATI is dedicated to redeveloping
downtown Albany by promoting the area's premier natural
resource, the Flint River.
ATI began by conducting extensive research on downtown
redevelopment programs across the country.
Representatives visited Augusta, Charleston, Chattanooga,
Columbus, Tallahassee and other model communities to see
their revitalization efforts first-hand and meet with their
experts. ATI’s organized, business-like approach enabled it to
make financially sound decisions, develop realistic schedules
and maintain credibility with elected officials, financial institutions,
developers and the public. Ultimately, the best practices
of these cities’ efforts came together in the $210 million
Albany Downtown Riverfront Master Plan, which called for
the development of a cluster of diverse activities and destinations
around the river.
The centerpiece of the plan is the Flint RiverQuarium.
Opened in September 2004, the RiverQuarium tells the story
of the Flint River and the mysterious blue-hole springs that
helped create it. The 175,000-gallon, 22-foot, open-air blue
hole is filled with the fish, reptiles and plants indigenous to
the river's ecosystem. Since its opening, the RiverQuarium
has told the story of the Flint River basin – and largely the
story of Albany – to thousands of visitors.
Other projects include an agricultural and natural
resource center to make the area's outdoor world more
accessible through local guides and outfitters; a 150-room
hotel and 18,000-square-foot conference center; retail and
entertainment districts on both sides of the river; restored
historic business districts; a nature trail system connecting
existing landmarks; a new Georgia Department of Human
Resources facility; a 78,000-square-foot, state-of-the-art
police facility and more.
Collectively, these projects represent a concerted effort to
bring Albany residents and visitors alike back to the river, the
basis of the city’s founding nearly 170 years ago and the focal
point of an unprecedented redevelopment effort. Sometimes
an area’s natural resources are its best resources.
Capitalizing on education in Rome

Rome's Berry College, founded in 1902 in a one-room log cabin, is a 28,000-acre liberal arts college recognized as one of the country's best by
Peterson's Guide to Competitive Colleges, U.S. News & World Report, Money magazine and The New York Times. Berry College is one of a number
of educational institutions that the city of Rome has leveraged to its economic advantage. Click for larger image.
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Like natural disasters, the tides of industry can also effect
great change in a community’s economy. In the late 1990s,
Georgia was plagued with plant closings. From automobiles
to furniture, candies to carpets, these plants had been the
lifeblood of many mid-sized Georgia cities for decades. In
Rome in 1997, the threat of losing a textile plant prompted
community leaders to take action. They began by commissioning
a study on the city’s economic and demographic
conditions. Not surprisingly, the study’s findings were alarming,
revealing stagnant population and job growth and many
neutrally or negatively ranked economic indicators.
Given this, the Greater Rome Chamber of Commerce
took the lead in a consortium of city and county leadership,
local and regional economic development authorities and an
independent consulting firm to form Rome-Floyd County
20/20, a plan to guide Rome’s growth over the course of 20
years.
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