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Training Course: Neighborhood Development Strategies

Date: March 22 - 23, 2018

Location: Washington, DC


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» Certification
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This course is held in conjunction with the 2018 Federal Economic Development Forum.


This practitioner-driven course uses the case study method to complement current neighborhood development theory. Participants will learn how to identify the major neighborhood actors, their objectives, and strategies for redevelopment, in addition to understanding the process for creating a strategic economic development plan to meet the neighborhood development goals. Specifically, this course will examine social capital (e.g., linkages, networks, talent, etc.), environmental capital (e.g., stewardship, residual management, etc.) and economic capital (e.g., investment and reinvestment) facing distressed neighborhoods and offer solutions to address local needs.

 

Course Highlights:

• Asset creation, wealth creation, and enterprise development & expansion
• Housing development, real estate speculation, and tax-base stabilization
• Public and private sector role in combating inner city unemployment
• Examining historical and current neighborhood trends
• Performing leakage assessments and gap analyses
• Aligning strategic plans for multiple neighborhood groups
• Understanding the underserved needs for banking and grocery
• Working with media to share success stories

 

Agenda

March 22

8:30 - 9:00 am

Registration

9:00 - 10:15 am

Introduction
Economic development's core activities generally include retaining, creating and attracting businesses and jobs. Neighborhood economic development programs strive to improve the economic well-being and quality of life within a city or region by providing jobs and strengthening the tax base. This session will provide an overview of the basic tools and strategies used to economically improve neighborhoods. Expectations and objectives will be set for the next two days and attendees will be given the opportunity to introduce themselves to the class.

10:15 - 10:30 am

Break

10:30 am - Noon

Players, Roles and Leadership
As in traditional economic development, it is important that public and private stakeholders work cooperatively to create a safe and healthy community. During this session, you will learn about the people, businesses and institutions in a typical neighborhood, the different roles each plays, and how you can engage in effective working relationships with various stakeholders.

Noon - 1:15 pm

Lunch on your own

1:15 - 3:15 pm

The Neighborhood Economy
Before embarking on an economic development plan for a community, it is important to establish a baseline understanding of the neighborhood economy. By understanding the market dimensions of a particular neighborhood, economic developers can define a community's competitive strengths and align resources around focused strategies, all with an eye toward supporting businesses and marketing community assets.

3:15 - 3:30 pm

Break

3:30 - 5:15 pm

Neighborhood Commercial Development
Neighborhood commercial development provides jobs for local residents as well as a tax base for the community. This session will focus on various mechanisms to achieve these goals. Since revitalization initiatives are multi-faceted, efforts must address improvements to the built environment as well as the social and economic conditions of the district and its surroundings. The session will highlight the importance of urban design, political and financial support, and the role of retail and non-retail establishments in strengthening the economic foundation of neighborhoods. An overview of business incentive programs that can be used to encourage investment will also be provided.

 

March 23

9:00 - 10:30 am

Workforce Development
This session focuses on one of the most important features of neighborhood development and revitalization: human capital. Workforce development and training programs, micro enterprise development, youth entrepreneurship, business development and safety are all components of economic development that support neighborhood development efforts. These programs will be discussed as well as how to facilitate and organize them within your neighborhood.

10:30 - 10:45 am

Break

10:45 am - Noon

Community Economic Development
Economic development means the building of assets for a community and those who live there. A number of community economic development strategies have emerged in recent years to help build personal assets for individuals as well as the tax base for a community. This session will look at how economic developers can use banking, farmers' markets, entrepreneurship among other targeted strategies to support and enhance their economic development activity. The session will consider how community economic development can support new neighborhood developments, and the tools to get it done.

Noon - 1:00 pm

Lunch on your own

1:00 - 1:45 pm

Disaster Preparedness and Recovery
Disaster recovery planning and preparedness is no longer strictly for communities that regularly experience earthquakes or hurricanes. Whether the potential disasters are natural or manmade, communities must plan for disaster recovery in order to mitigate the impact that such a disaster could have on local businesses and residents. Planning for post-disaster situations can be a complicated, challenging and controversial process. Yet, a community engaging in difficult conversations regarding redevelopment choices before a major disaster strikes can help the community avoid dissatisfaction in an already challenging situation afterwards. Economic development professionals are uniquely positioned in the community to facilitate economic recovery - both before and after a disaster. Through their established connections with local businesses, they can coordinate involvement and leverage resources from the business community and are likely to take a leadership role in facilitating job recovery. This session will provide guidance to economic development professionals on the economic recovery process to stabilize the community‘s economic base after a disaster.

1:45 - 4:15 pm

Interactive Neighborhood Development Case Study

4:15 - 4:30 pm

Wrap-up and certificates

 

* Agenda subject to change

**Please note: In order to receive full IEDC certification credit for this course and a certificate indicating course completion, participants must stay until the final session on the last day. Please make travel plans accordingly.

 

Instructors

Mark Barbash, FM
Instructor - The John Glenn College of Public Affairs
The Ohio State University

Mark Barbash has 30 years of experience in economic development, at the local, state and federal levels, in both the public and private sectors. In addition to serving as an Instructor at The Ohio State University John Glenn College for Public Service, Mark’s background includes working with JobsOhio (the state economic development partnership), the Council of Development Finance Agencies, Finance Fund (A CDFI & New Markets Tax Credit CDE), the Northeast Ohio Sustainable Communities Consortium, Columbus 2020, The City of Beachwood, the Dorchester Bay Economic Development Corporation (Boston), with a focus on project development, strategic planning and CEDs, development financing and new program development.

Mark is a nationally recognized economic development trainer and speaker, having trained over the years for the International Economic Development Council, the Economic Development Institute, state economic development courses, the Small Business Administration, NASA, the Ohio CDC Association, and a wide range of ED associations. Mark is the Professional Development Director for the Ohio Economic Development Association, where he is leading the development of the Ohio Economic Development Institute, the certification program for Ohio professionals in Economic Development.

Mark’s professional career includes the National Development Council, Finance Fund, Development Director for the City of Columbus (Ohio), Chief Economic Development Officer and Assistant Director for Financing and Industrial Development for the Ohio Department of Development, Director of Columbus Countywide Development Corporation (a high-volume SBA 504 CDC and micro lender), and Miller & Schroeder Investment Banking. His background also includes U.S. Commerce Department and Senate and House staff experience. Mark serves on many Boards, including the Ohio Economic Development Association, Community Research Partners, and CATCO, the Columbus, Ohio professional theatre company.

Mark is a graduate of the University of Wisconsin-Madison, and has been awarded the Fellow Member recognition from IEDC and the Small Business Advocate of the Year from the U.S. Small Business Administration.


Diane Lupke, CEcD, FM, HLM
President
Lupke & Associates

Ms. Diane Lupke, CEcD, FM is President of Lupke & Associates, Inc., Consultants in Community Economic Development. Lupke & Associates, Inc. is a consulting firm specializing in market-based solutions for communities in economic transition. Since its founding in 1990, Ms. Lupke, her Associations, and Staff have helped more than 100 communities to identify niche opportunities, build consensus, and transform lagging economies with “new economy” methods.

Ms. Lupke is an authority on the use of enterprise zones and other special tools for development, and she has twenty-five years experience in designing and implementing development strategies. Lupke & Associates has earned distinction for its work with distressed communities that face particular challenges: urban neighborhoods, struggling downtowns, and isolated rural economies. Ms. Lupke has been an active member of IEDC and its predecessor organization CUED since the mid-1980s and has served on the Board of Directors of both organizations. Ms. Lupke holds a BA from Earlham College and the MPA degree from Indiana University. She is on the Board of Advisors for the Local Policy Journal based in the United Kingdom and co-author of the OECD publication “Entrepreneurship: A Catalyst for Urban Regeneration”.


Larisa Ortiz
Principal
Larisa Ortiz Associates

Larisa Ortiz is an award winning consultant, speaker, and author in the field of commercial district revitalization. Larisa founded LOA in 2008, and since then has developed retail market and implementation strategies for over 100 districts worldwide. Larisa is the author of “Improving Tenant Mix: A Guide for Commercial District Practitioners” (ICSC, 2015), “Real Estate Redevelopment and Reuse” (IEDC, 2000) and is founder and editor of The Commercial District Advisor newsletter and blog. Larisa started her career as a research associate at IEDC and has held numerous public and private sector positions since. She currently serves on the New York City Planning Commission and on the boards of the International Downtown Association and the Business Center for New Americans. She is co-chair of the OneNYC Advisory Committee and serves and as the Eastern Division Co-Chair for the ICSC P3 Retail program. A Watson Fellow and Fulbright Scholar, Larisa holds a Master in City Planning from MIT and is an instructor at Pratt Institute.

 

Certification

  CEcD logo

This course meets the professional development requirements for the Certified Economic Developer (CEcD) exam. CEcDs earn recertification credits for participation.

 

Accommodations/Training Location

Information is forthcoming.

 

Registration

 

By Feb 9

Feb 10 - March 9

*After March 9

IEDC Member

$490

$630

$650

Non-member

$640

$780

$800

Full Time Student**

$105

$125

$145


*Walk-in registrations will be accepted. Full payment must be made on-site in order to attend the course.

** Copy of current transcript required.

 
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Refunds less a $60 cancellation fee will be issued for all cancellations received in writing to fax: (202) 223-4745 or email: prodev@iedconline.org at least 10 business days prior to the course - please allow 3-4 weeks. All registrations regardless of payment status are subject to the $60 cancellation fee. No refunds or credit transfers to a future course will be issued for cancellations received within 10 business days of the course. Telephone cancellations are not accepted. Attendee substitutions for a course may be made at any time prior to the course.