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Big Ideas, Small Town: Rural Placemaking

Date: July 18, 2019

Time:  2:30 pm - 4:00 pm ET

Price:  $95 for IEDC members, $135 for Nonmembers

Registration Deadline: July 18 at 11:00 am ET

Instructions will be emailed on Tuesday, July 16

Last date to request a refund or cancel registration: Monday, July 8

Questions? Please contact webinar@iedconline.org


What to do with that storefront on Maple Street? How can you effectively use short-term office space for long-term growth? How can you put your rural community on the map as a destination for new businesses and residents? We're discussing placemaking, for makers, manufacturers, planners and real estate developers, with an emphasis on existing land and stock. Join us for this webinar to learn how your community can build an identity and use placemaking as a catalyst for economic development.




Lindsey Wallace
Director, Strategic Projects and Design Services
National Main Street Center
Chicago, IL

Lindsey Wallace is the Director of Strategic Projects and Design Services at the National Main Street Center (NMSC). She has over twelve years’ experience in historic preservation, community engagement, and project management. In her role at NMSC, she leads design-related and placemaking training and services as part of the technical services team, and she teaches the Advanced Principles of Quality Design course through our Main Street America Institute. Lindsey was the lead content developer for NMSC’s Main Street Approach Handbook: Design (2018) and the upcoming Main Street Transportation Toolkit, a multi-tool resource created in collaboration with the Project for Public Spaces. At NMSC, Lindsey also leads a variety of projects and partnerships, including our placemaking efforts, our first Façade Improvement Loan Program, and our Made on Main Street grant program.

In 2018, Lindsey presented alongside James Fallows as part of the National Revolving Fund Summit keynote panel in Macon, Georgia, and participated in the National Governors Association Roundtable on Creative Placemaking. She also served as a project reviewer and advisor for the Greater Good Studio/Robert Wood Johnson Foundation’s Raising Places Program.

Prior to joining NMSC in 2014, she previously worked at the National Trust for Historic Preservation in Washington, DC, and in Chicago. She received her M.A. in Historic Preservation Planning from Cornell University and her B.A. in History from the Ohio State University.


Instructions and Technology

Instructions and dial-in information will be sent up to three days in advance and a minimum of two times. If you do not receive an email from IEDC or GoToWebinar 24 hours prior to the start of the web seminar, it is your responsibility to email webinar@iedconline.org. No refunds or credits will be given for not receiving the dial-in information for the webinar.


• Using a telephone: A touch-tone telephone
• Using Desktop VoIP: A computer equipped with the following:
-- a supported sound card
-- speakers or headphones
-- a microphone (for speaking during the conference)


• Microsoft Internet Explorer 6.0, Mozilla Firefox 1.5 for Windows/Mac/Linux, or Safari 2.0 for Macintosh
• Broadband Internet connection

Learn more about GoToWebinar please review the Attendee Quick Reference Guide(PDF)


Cancellation, Refund and No-Show Policy

• Refunds are available with cancellation until Monday, July 8. There are no refunds for cancellations received after Monday, July 8.

• All cancellations must be received in writing by email, fax or mail to Cherrika Gordon (e-mail: cgordon@iedconline.org / fax (202) 223-4745). Cancellations by phone are not accepted.

• All cancellations and requests for a refund after Monday, July 8 need to be submitted in writing to Cherrika Gordon and will be considered on a case by case basis. There is no guarantee of a refund or credit after Monday, July 8 and each will be given consideration under unforeseen circumstances.


Attend Web Seminars and Earn Recertification Credits from the Comfort of Your Office

We understand that CEcDs have a constant yearning to grow and improve their knowledge and expertise in economic development. Therefore, the IEDC web seminars have been approved as professional development programs for recertification. The web seminars provide a convenient and cost-effective online environment for economic developers to learn about cutting-edge research, techniques, and tools that are prevalent in the field.

CEcDs participating in a minimum of three (3) web seminars during a three-year recertification cycle can now earn recertification credits. If you have questions or would like more information, please contact certification@iedconline.org.