IEDC is pleased to announce a new partnership with Datafy to help economic developers turn consumer spending intelligence into measurable economic growth.

Economic developers are expected to strengthen local businesses, attract visitors and investment, and demonstrate measurable results — often with limited data, limited budgets, and limited time.

Join IEDC and Datafy's Ian Ross for a conversation about how economic development organizations can combine spending data with targeted action to drive measurable economic growth.

Join the Webinar: October 13th at 2:00 PM ET

Come learn how to:

1. Discover how much money consumers are spending in your local economy. See who is spending, where they come from, and what they spend on across your downtown, corridor, district, city, county, or region.
2. Drive more spending by using these insights to build and reach targeted audiences. Rather than simply marketing your community, transform your campaigns into measurable economic development investments that generate local spending.
3. Demonstrate that your efforts result in increased visits and spending — creating clear evidence of ROI for boards, elected officials, and community stakeholders.

This isn't just a product walkthrough. It's a conversation about connecting data with action to increase economic activity in your community.

Register

Speakers:

Ian Ross
Vice President of Civic, Datafy

Ian Ross has spent more than two decades building and scaling technology solutions for cities and economic development organizations. He started his career providing economic growth strategies to local leaders, and now leads Datafy’s efforts to provide economic developers with data and advertising technology they need to understand and boost revenue in their local economies. It's not uncommon for Ian's 4 year old son to make a cameo during zoom meetings.