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This course is part of an Economic Development Academy, February 21-24, 2023. Visit the Academy course page to learn more and register to receive 15% off both courses. View Academy

In this interactive course, participants will gain a thorough knowledge of business stages and how to provide support and financial resources addressed specifically to their needs The course will help participants develop a deep appreciation for the unique needs and challenges of minority and women-owned businesses, and the benefits of building ecosystems in communities of color. Participants will also learn to appreciate the role of legislators and policymakers, how storytelling can influence stakeholders, and a deeper understanding of rural cultures.

Course Highlights:

• Overview of the types and stages of businesses, and how to serve their different needs
• Evaluate when companies need funding, the types of funding, and where to find it
• Assist entrepreneurs in creating sustainable growth, and preparing them for potential crises
• Establishing entrepreneurial ecosystems in communities of color and understanding the reality of challenges faced by minority, women, and LGBTQ-owned companies.
• Understanding the unique issues in developing entrepreneurs in rural areas
• Learn how to communicate with decision-makers about the benefits of ELED
• The art of storytelling and how to tell your story